I’m throwing it back to 2021 and talking about how to get collabs as a nano influencer/blogger again! You can find the original post right here, but it got a face lift and I got another year of influencing under my belt to share even more!

To get the fulllllllll scoop, be sure to check out my 25 minute course where I share all the details on video over at Beyond Boss an amazing, not your average, networking group. Use this link to sign to watch and get your first month of their insider’s membership free (and you can cancel anytime if it’s not for you)!  Click here: https://www.beyondbosscourses.com/a/2147509046/6foyFvoe

But if you’re looking for the cliff notes check ’em out….

Commit to the work

• Build an authentic following, which takes TIME.
  • Started IG 2016, first campaign October 2019 around 800 followers, first paid campaign February 2020 around 1k
• Listen to podcasts, read articles, find people that know the ins and outs of the platform to learn from and use those skills to help you grow your brand.
  • If you’re not an expert in IG and staying on trends, you’re not going to “make it” as an influencer.
• Post consistently.
  • Why would a brand chose you if you haven’t posted in 2 weeks?
• Don’t take short cuts!!!!!
  • This means no loops giveaways, buying followers/like, a lot of companies can now see through this. It’s overall unethical.

Engage, engage, engage!

• The perk of companies using Nano influencers is their highly engaged audience.
• If you don’t like sharing on IG, this isn’t for you. You have to LIKE sharing on social media to be successful in this industry.
• Comment on your friends posts, engage in your favorite jewelry company’s IG stories, whatever it is just engage with people and businesses you love on the platform! If you’re thinking it, extend the thought and just type it out in a comment/message!
• RESPOND to everything.
  • Nobody wants to talk to a digital wall, they want to talk to you.
• Build relationships with your audience one like/comment/message at a time.
  • We all connect with people differently, don’t be disengouious, let it happen organically.

Start Locally

• Don’t be shy about being an influencer when people ask you what you do!
  • Tell that boutique owner that you’re always supporting about your IG!
  • Haters gonna hate. Most don’t realize the work it takes until they try it for themselves.
• Get involved with in person networking in a digital world
  • Groups like Beyond Boss, attend various local events, connect on and offline!
• Become friends with other influencers.
  • I’ve passed on campaigns that weren’t right for me and recommended friends , vise versa, how I got FridaBaby!
  • I’m always happy to answer questions.
• Get comfortable and learn the process of working on brand campaigns and build your portfolio for trade work.

Stay true to yourself

• It can be easy to fall into a trap of doing what everyone else is doing because it seems to be working for them, but it may not work or feel authentic to you!
• Be honest and vulnerable to your comfort level
• This overall builds trust.
• Your followers follow you, for you! We all resonate with people differently.
• Don’t take collaborations that aren’t actually passionate or proud to stand behind.
  • If you’ve never talked about beauty products, don’t take a beauty product collab. People will and can see through it, then the analytics will show.

Treat your brand like a business

• Make sure brands see you’re open for business by having your profile set up to do so, for example: “let’s collab!” on your profile
• Think of yourself as a brand. Keep visuals consistent by using the same colors/fonts/graphics, etc.
• Take it seriously. Every campaign post should be truly thought out in a marketing mindset, for instance neutral clothing with no brandnames, or coordinating with your kiddos.
• Create a separate email address from your personal
• Be prompt in your responses and deliverables
• Manage expectations of any campaigns
• Know when/how to ask to get paid versus doing free work

Pitch to brands

• Love a brand? Tell them! Tag ’em! Use their hashtags! This also can be just a quick DM. Will show in next slide!
• Don’t sit there and wait for brands to come to you… they probably won’t especially at first.
• A lot will say “no”, switch your mindset to “not yet” and it will help.
• Have a media kit prepared because there is a good chance you need it.
  • It’s basically a resume for your online presence
  • So many free templates on Canva to follow!

To conclude, I just want to encourage you to keep going. Keep trying and keep working toward those goals in this process of growing your brand. Like everything it takes time! As long as you are being true to yourself, these platforms need your voice and nobody can do it like you.I can’t wait to see you getting those collabs, gf!

Hey friends! Take a peak into my week with my Friday favorites. Where I share anything from products, experiences, articles, whatever… just for funsies! So let’s get to it!

Okay, these New Balance sneakers are seriously the best. I absolutely love how they are super cute, yet super comfy! It looks like the specific colors are out of stock but there are def some other great options to shop here.

Have you heard of Toniebox’s? OMG. My boys are obsessed! They are basically super duper kid friendly music/story boxes. You put on the character “the tonie” and it plays the coordinating songs and stories with it!! Like, it’s so easy to use I never need to even help them and the tonie’s are the cost of a children’s books anyway. We took it on a recent road trip and it was the hit of the car… and no screen time! I could go on and on, but like my one year old can work these and drop it constantly with no issues! Click here to shop!

It’s Thermacell season! If you’ve been following me for awhile, you know I love these things so much! It’s mosquito replant that coves up to a 15 ft zone! No smells, no sprays, just turn this sucker on and you’re covered. It’s literally a dream. Here is where to shop the lantern. Here is if you’re an OG and need some refills for summer!

Have you heard of Lark Adventurewear? If not, RUNNNN! They are having a liquidation sale due to some growing pains, and everything is on super sale right now. Their products have this amazing temperature regulating fabrication that is truly magic. I stocked up on some pajamas for the boys to grow into, some things for myself (you gotta get their womens tee) and I’m trying out the crib sheet for my sweaty little man. They have some of their pieces on in this pic below! Shop the sale here!

That’s all I got for this week! Have an amazing weekend!

XX, Anna

Hey friends! Take a peak into my week with my Friday favorites. Where I share anything from products, experiences, articles, whatever… just for funsies! I took the week off last week for a moment of silence for Uvalde, Texas and the nineteen students and two teachers who were tragically murdered at their school. It’s been weighing so heavy on my heart and if it’s weight heavy on yours too, I encourage you to reach out for senators to demand change.

But anyway, let’s get back to it!

School is out and it’s officially summertime here! I found these zip up SPF 50 rash guards at Target and OMG we love them! So easy to just throw on during the sunny days to keep the kiddos arms protected from the sun and you don’t have to put it of their heads which is also a pain in the butt! Click here to shop.

Speaking of, this year I opted for brighter colors for swim shirts for the boys. I love blue, so I always gravitated for that. But we went orange! Why? Because I saw this article that was really alarming for if a kiddo is drowning in a pool, the blues often blend into the water and makes it hard to see them if they need help. Bright colors will stand out making them more noticeable. So safety over fashion this year. I recommend you check out this article.

So many of you have the same play house as we do (click here to shop it)! We got ours in the fall when it was on sale, so this was this was the first year decorating it. Little man wanted American theme so we went all out at the Dollar Tree. I had a heck of time finding pots that fit the house, but finally found a winner! Click here to find them.

Have you tried Threadbare cider yet? OMG, it’s SO GOOD. I honestly don’t drink much anymore, but I am such a sucker for a good cider on a hot day. The Perry the Pear is my fav. They are Pittsburgh based and DELISH. You can find it at Ross Park Mall or their cider house!

At the Makers Market I attended on Sunday, I was placed next to my friend Summer of Leo and Lynn jewelry. Not only does she make me smile as she is so sweet, she makes hand poured resin jewelry that is just so gorgeous! This is my latest piece from her and it’s so stinkin’ pretty. Check her out here!

Have a great weekend friends!

Hey friends! Take a peak into my week with my Friday favorites. Where I share anything from products, experiences, articles, whatever… just for funsies! So let’s get to it!

My porch are planted. I absolutely love begonias and buy them every single year! The coral, pinkish, salmon gorgeous color my greenhouse has is my fav.

Have you seen this new discovery on SIDS?! It’s pretty monumental discovery for such a mysterious, devastating issue. Hopefully it leads to more findings in saving babies. Click here to read it.

L&A Crayons gifted us a fun package of chalk letters and a dinosaur. Alaina, the owner, also makes personalized crayons! Such a great gift idea for many occasions. I can’t get over how cute they are!

Short season is here, it’s time to get some color on these legs. Ha! I’m low key obsessed with these Tanologist tanning drops. It’s so easy to use and build upon making it hard to mess up. You just mix it in with your daily lotion and put it on anddddd that’s it. 👏🏼 Click here to try.

We hit up the zoo and renewed on annual membership! It was a great time, but I’ll tell ya what, we are loving the new path away from The Islands to the aquarium. Our tired legs thank you Pittsburgh Zoo, we love ya!

See ya here next Friday with some favorite things of the weeks!

Xx, Anna